- Babies are the key to our future.
- There is nothing more meaningful for parents than their connection with their baby.
- High-quality, safe and positive content is essential in programming for young children.
- When supervised and age-appropriate, electronic media can enrich the connection between parents and their baby and give them new opportunities for exploring and playing together.
- To give all babies a positive, meaningful and friendly start in life.
- To provide a unique, engaging experience for baby during the first stages of life.
- To supply parents with the best content for their babies when and where they want it, in the most convenient manner and means.
- To enable parents to have maximum control over the type of content and amount of exposure when introducing their baby to electronic media.
- To be a reliable, effective and trusted source of information for parents on topics related to the early stages of parenting.
Our Core Values
- Putting Baby First: Providing new opportunities for babies and toddlers as they explore their world. We are BabyFirstTV because your baby comes first.
- Seeking Feedback: We highly value our viewers' feedback and will work with parents to constantly improve the quality of our content
- Collaborating with Top Experts: Our content is created and supervised by top experts.
- Delivering Value: We know that parents want the best for their babies, and we strive to deliver the very best content for the best value on the market.