Faq
Frequently Asked Questions
General Questions
How To Use BabyFirst TV
 
 
General Questions
What is BabyFirstTV?
What type of programming or content does BabyFirstTV offer?
What makes BabyFirstTV unique compared to other children’s programming and DVDs?
What age group should watch BabyFirst TV?
How much does BabyFirstTV cost?
How can I subscribe?
My cable operator doesn’t offer BabyFirstTV, what should I do?
Does BabyFirstTV have any commercials?
How does BabyFirstTV find and produce its content?
Who are the child development experts of BabyFirstTV?
What if my family does not speak English?
What is BabyFirstTV?
BabyFirstTV is the first cable and satellite channel in the U.S. dedicated to providing innovative programming designed to inspire baby’s journey in the world. Supported by leading child development experts, our network is tailored to meet the needs of babies up to three years of age in a safe and inspiring commercial-free engaging environment. Our programming features original new content including “Rainbow Horse,” “Sandman,” and “I Can Sign” to name a few, as well as new tools that help parents better understand the focus of each program. BabyFirstTV transforms traditional TV into an interactive tool that provides a positive learning environment and an engaging experience for both parents and baby.
 
What type of programming or content does BabyFirstTV offer?

BabyFirstTV offers interactive programming for parents and their children that is created by leading experts in child development, education and psychology. Featuring 80 percent original content and video-on-demand capabilities, viewers can enter a world of imagination and creativity, with original stories, characters and music that engage and delight. As part of our line-up, we also offer popular and award-winning baby DVD brands, including Brainy Baby™ First Impressions™, So Smart™ and Baby Songs™, as well as an agreement with Sterling Publishing (owned by Barnes & Noble) to incorporate a selection of its children’s books into the channel’s "Tell Me a Story" programming.

Our network provides opportunities for parents and baby to explore and play together and features a safe and positive, commercial-free environment.

 
What makes BabyFirstTV unique compared to other children’s programming and DVDs?

What makes BabyFirstTV unique is that it is the first cable and satellite network in the U.S to offer high-quality content for babies and their parents when and where you want it, and we also offer interactive tools to help babies and parents explore and play together. In addition, BabyFirstTV provides positive, friendly content similar to best selling award-winning baby DVDs such as including Brainy Baby™ and others.

BabyFirstTV offers the following unique programming elements that provide a safe and enjoyable experience for both parents and babies, including:

• Supported by leading child development experts

 • 80 percent original content, such as “Rainbow Horse,” Sandman,” “I Can Sign.” This is less repetition for baby than a single DVD, which features 20-30 minutes of content

• Award-winning content from popular DVD brands (Brainy Baby™, First Impressions™, So Smart™, etc.)

 • Interactive subtitles to guide parents as they interact with baby

• A color-coded programming guide to demonstrate the focus of each segment

• Stimulating daytime and soothing night/naptime content

• Multi-layer content that is adaptable to all levels of a baby’s development

• Programming geared toward parents offering tips and advice

 
What age group should watch BabyFirst TV?
BabyFirstTV is an interactive tool for parents to engage their babies and toddlers. Our content is specifically tailored to meet the needs of babies younger than three years and provides a safe, positive environment. For overall TV viewing, we recommend it is done in a balanced, responsible manner. Parental guidelines are available for download here.
 
How much does BabyFirstTV cost?
BabyFirstTV costs less than a single baby DVD - only $4.99 a month for hundreds of hours of innovative programming!
 
How can I subscribe?
BabyFirstTV is currently available via DIRECTV, DISH Network and select cable markets. To find out if BabyFirstTV is available in your area, click on the "Get It On TV" tab at the top of this page or call 1-888-251-BABY.
 
My cable operator doesn’t offer BabyFirstTV, what should I do?
We are working hard to expand our offering and increase the number of carriers and locations. If you would like to be notified when your cable or satellite provider offers BabyFirstTV, click here.
 
Does BabyFirstTV have any commercials?
BabyFirstTV features no commercials and no promotions at any time.
 
How does BabyFirstTV find and produce its content?
For over two years, we worked with many creators/producers and educators to develop a variety of programs that would be safe and positive for children. For some of the programs, we also incorporated the popular DVD brands such as Brainy Baby™. In addition, we have a content partnership with Sterling Publishing (owned by Barnes and Noble) to incorporate many children’s books into their “Story Time” program. All of our content is supported and supervised by a team of leading child development experts.
 
Who are the child development experts of BabyFirstTV?
We have an Advisory Board comprised of leading child psychologists and development experts. For more information, please click here.
 
What if my family does not speak English?
BabyFirstTV is now available in Spanish through SAP! Now, a diverse range of parents are able to keep in touch with their original culture and help the baby integrate into the American society simultaneously.
 
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