BFTV Privacy Policy/California Privacy Rights

Last Updated: March 11th, 2021

  1. What is this document?
    • This document explains what information we collect or receive from you when you or your child uses any of the BFTV Services, online-services or Apps (together, “the Services”), how we store it and use it, and with who we may share it. It also explains your rights, such as your rights to have the information removed or amended. Not all of our services collect or receive or all of the information referred to.In accordance with the Children’s Online Privacy Protection Act (“COPPA”), we apply specifically tailored policies to children’s information and privacy. These policies are detailed in the Children’s Privacy Section.If you are under the age of 13, you must receive parental consent to use the Services.California residents should consult the California Privacy section for details concerning your California privacy rights
  1. Summary
    • We may collect and process the following types of information:
        • Anonymous information, such as the type of browser you are using.
        • Personal information such as name, picture, and email.
        • Profile information such as date of birth or personal information from accounts that you may have on social media Services and received by us from our partners, clients, or other users.
        • Payment information, such as a credit card number.
        • Geolocation information, such as GPs signals.
        • Information that you have communicated to us, such as when you send us an email or post on our sites. We do not allow children to post in public areas of our Services.
        • We do not knowingly collect personal information from children without their parents’ consent.  We do not allow children to post on public areas of our Services without their parents’ consent and do not collect geo-location information from services directed to children.
      • No Personal Information is collected when you use the First App.
      We process your information in order to personalize the Services.We may use your information and allow business partners or affiliates of ours to use it in an anonymous manner for analytics, research, and improvement of the Services.We use third-party ad servers to serve ads to parents. We do not direct ads to children.We store user information on our servers, and we may use third parties, who may be located outside of your country, to process this information, including personally identifiable information, for us.We make efforts to secure your information and will inform you of a security breach.You may at any time access, modify, or delete any personally identifiable information submitted by you (not including user name) by using the access feature or by email.You may make choices regarding your information, its collection, and use.
3.
  • General
Thank you for visiting or using the BFTV Services. This Privacy Policy governs your privacy and that of your child when using the BFTV Services. We may transfer or copy the Services, in whole or in part, to any other domain and/or change the name of the Services. In all cases, the Privacy Policy shall continue to apply.At BFTV, we respect your privacy and your choices. By Accessing the Services, you are consenting to the terms of this Privacy Policy so please read it thoroughly before using the Services. If it is unacceptable, you may simply not use the Services. If you do choose to do that, we would really like to know what you found unacceptable, so that we may learn from that.For your convenience, you may jump to any section by using the link below, but please do read the Privacy Policy in its entirety.Our Services are dedicated to parents and their babies and toddlers. BFTV cares about you. We respect your privacy and freedom of choice. We ask that parents supervise their babies and toddlers when using this Services.  If you are under the age of 13 (a Child) please ask your parent or legal guardian (for the sake of simplicity, we will use the term Parent to refer to both parents and guardians) to read and approve of this Privacy Policy before you use the Services. Please also read Section 6, which refers to children.If you have any questions regarding this Privacy Policy, please contact us at: support@babyfirsttv.com. This Privacy Policy is effective as of the date of publication on the Services.We may amend this Privacy Policy at any time, and the most recent version will always be available by selecting the “Privacy” link displayed on the Services. The revised Privacy Policy will come into effect once posted, and if you access or use the Services after that date, your use will constitute acceptance of such revised Privacy Policy. If a revision is material, we will notify you either through a notice that will appear on the Services when you attempt to access the Services after such material update, or via email or in another way.  If any change to this Privacy Policy is not acceptable to you, your only remedy is to stop accessing and using the Services and terminate your account. Therefore, Users are encouraged to check this Privacy Policy frequently for amendments. If we make changes to the provisions of this policy regarding Children, in addition to posting them on the Services, we will send notification to parents of Children whose email address has been provided to us. Therefore, if a parent changes his or her email address please inform us of the new address. 
  • The Information we collect and how we collect it
In order to provide you with, improve and personalize the Services, we collect certain information submitted to us by Users, or transferred to us during the course of communication between Users and this Services. Information is categorized as follows:
  • Anonymous information. This means that it does not directly identify you, although it may identify the computer which you are using. Use of this Services involves the transfer of certain anonymous information between your device and our servers, such as your device’s IP address and the type of browser you are using.
  • Personal information. This information lets us know who you are. Examples of personal  Information are your name or picture, address or email.
  • Payment information, such as a credit card number.
  • Go-location information, such as GPs signals, cell tower ID’s or internet access points. This information lets us know your location and may be communicated to us when you connect to the Services using a mobile device or tablet, and in some cases, a computer. Depending on the type of device and browser you use, you may decline collection of geo-location information.
Most features of the Services may be used without the need to submit Personal Information. We will only request or collect Personal Information if it is reasonably required for your participation in a particular activity or feature on this Services, or for performing a transaction. Other than the information we request, other information may be transferred to us by an automated process when you browse or use this Services.These are the types of personal information that we collect:
    • Registration information that you provide us when you register to or create an account, including your first name and surname, country and state of residence, age or date of birth, email, a user name and password. Registration information is required when you register for certain features on the Services, such as to establish a monthly account or to receive a newsletter. It is not required for browsing only and is not collected from you if you chose not to register. Only persons over the age of 13 may register and open accounts.
    • Information provided when uploading data or content or participating in competitions or sweepstakes. This includes information provided when participating in activities such as Birthday Club, BFF or any other sweepstakes or UGC campaign. This may include your first name and surname, country and state of residence, age or date of birth, email, as well as pictures, videos and his or her first name.
    • Information provided to perform transactions. When you purchase a product or service from our Services, in addition to your first name and surname, country and state of residence, date of birth, email, user name and password, we may also ask for your street or other billing address and your credit card or other payment details.
    • Submission of personal information is voluntary. If you do not wish to submit personal information, you may choose not to use those services and features.
  • No Personal Information is collected when you use the The Firsttm App.
Any information which you choose to publish, or to allow us to publish on any part of this Services will become accessible to others who may choose to collect such information, use it to contact you, redistribute it on the Internet or in other media, or make other use of it. We cannot prevent that. You should always exercise caution when responding to any contact or request that you receive from someone you do not know, or who you suspect may be posing as someone you know.Information provided through social media plug-ins. When you link your account to a social media account, such as a Facebook® or Google® account, or access this Services through such an account, or when you use social media “plug-ins” such as the Facebook® “like” or “share” button, your user name and password and other information, including your picture and friends from those platforms may be collected by us and may be visible to others. This information may also be used by the social media platform.We do not knowingly collect personal information from children without their parents’ consent.  We do not allow children to post on public areas of our Services without their parents’ consent and do not collect geo-location information from services directed to children. 
  • Automated collection of information and Cookies
Use of this Services involves the automatic transfer of certain information between your computer or other device, such as a mobile phone or tablet, and our servers, such as your, the type of operating system (e.g. Windows or Mac OS) and the type of browser (e.g. Explorer, Chrome, Safari or Firefox) you are using, or your mobile or tablet Unique ID (UDID). In addition, BFTV’s servers automatically log (record) information that your browser sends whenever you use our Services, which may include details of the pages you viServicesd, services requested and the date and time of your visit or request.We use “cookies”, which are small files containing a string of characters that uniquely identify your computer. Cookies are sent to your computer, mobile or other device when you access our Services in order to help us improve the quality of our service by storing information on user preferences and use of our Services, such as your search terms and display settings.Depending on the type of browser you use (e.g. “Chrome”, “Explorer”, “Safari”, “Firefox”, etc.), you can set or reset your browser to refuse or limit acceptance of cookies, or certain types of cookies, to warn you when a cookie is being sent, or to delete stored cookies. You may also refuse to continue to accept cookies on your first entry to our Services. However, if you refuse to accept cookies or disable cookies, certain features and services of our Services may become unavailable to you or may not function fully. To learn how to manage or disable cookies, consult your Browser’s documents.We may also use other technologies, such as “web beacons”, pixels or SDK’s which are small amounts of data, usually imbedded in images on web pages, which also allow us to track user preferences or other existing or future technologies that collect and use substantially the same type of information as cookies or web beacons collect and use. Disabling cookies will not necessarily disable all of these technologies. You may contact us to ask about this.Our servers automatically log (record) information that your browser sends whenever you visit our Services, which may include details of the pages you visit, services requested, your computer’s Internet Protocol address, browser type, browser language, the date and time of your visit or request and one or more cookies that may uniquely identify your browser. 
  • How we use and may disclose your information
When we use information, that is called “processing” of the information. Our service needs to process some of your information in order to provide our services to you, and, in some case, to personalize those services. When you use the Services, you grant us permission to process your information for these purposes and as set out below, subject, however, to your rights as set out in the “your choices” section below.We may process all information to provide you with, improve and personalize services, features, content, goods and advertisements, to manage your account, to contact you, services and features, and to offer you related goods, services and content.We may use your information and allow business partners or affiliates of ours to use it in an anonymous manner in order to conduct research about use of this Services, user habits and preferences.By registering to this Service, or any area of the Services, or by submitting your contact details in any other manner, you hereby grant us your explicit consent to use your personal information, including all contact information, to send you information and offers, including commercial or advertising email from us and/or our business partners or affiliates, using all means of communications provided by you, and to share that information with our business partners and affiliates, so as to contact you directly, unless you have clearly indicated that you are not interested in receiving such communication.At any time, you may request us to remove your details from our mailing list that serves for these communications by sending a request to support@babyfirsttv.com, or by way of the opt-out link that will be provided in each mailing to you.In certain circumstances, we may provide information to third parties that provide us with technical services, support or other services regarding the maintenance and operation of this Services and its related services. When we do that, we will require the third party not to use the information for any other purpose and not to transfer it to a third party.Additionally, we may provide information to a third party, as required by an order or subpoena issued by a judicial or administrative authority or by a law enforcement agency, or as we may in good faith, consider necessary under law, or upon a request or demand received by us in connection with a legal complaint, claim, suit or procedure.We may share or transfer information to our subsidiaries, parent or other related corporations, or to another corporation in the event of a merger, acquisition of this Services or of our business in general, or a business reorganization or restructure. In such event, all information may become subject to a different Privacy Policy as used or adopted by the acquiring party.Other than for the above purpose, we will not share your personal information with other parties, except as stated in this Privacy Policy, or as specifically authorized by you.We encourage parents to speak with their children about safety issues when using the internet. 
  • Third Party Advertisers and Ad Servers
We may use third parties, sometimes referred to as ad-servers to send or present advertisements or promotions on our behalf or on behalf of our business partners or affiliates. These third parties may also use cookies, web beacons or other technologies to help send or present such advertisements and promotions, and to conduct research about their effectiveness.We also allow third parties to advertise on our Services. We do not share Personal Information with third party advertisers, but these third parties may use cookies, web beacons or other technologies in their advertisements to gather information whenever an advertisement is delivered or shown to a user or when a user clicks on an advertisement. An advertisement may contain a link to the Services of the advertiser. When you click on an advertisement, you may be transferred to the Services of the advertiser.The collection and use of information by third party advertisers and ad-servers is governed by the Privacy Policy of the advertisers and ad servers and you may review them on their Services.Third Party Payment Service ProvidersIf we offer goods or services which need to be paid for, Payments from you will be processed by third-party payment service providers, such as credit card companies and Paypal®. Information provided by you to the payment service providers is not stored on our servers.The collection and use of information by the third party payment service providers is governed by the Privacy Policy of the payment service providers.We may use third-party advertising companies to serve ads when you visit our Web Services. These companies may use aggregated information (not including your name, address, email address or telephone number) about your visits to this and other Web Services in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, please see: http://www.networkadvertising.org/managing/opt_out.aspWe do not direct personalized on interest based advertising to areas of the Services that are meant for children or where we no that the user is a child. 
  • Children’s Privacy
BFTV has made every effort to comply with the rules of the Children’s Online Privacy Protection Act 1998 (COPPA) and provide a safe and secure environment for babies and toddlers and their parents to use and enjoy these Services.Because BFTV is intended for use by babies and toddlers under the supervision of their parents and is not directed towards children of reading age, we ask and expect that only Parents provide Personal Information, including any Personal Information about their babies and toddlers, such as pictures, videos, and first names. If you are a child under the age of 13, please ask your parent to read this document. If you are a child over the age of 13 and you wish to use these Services, and if you have any questions at all about our privacy policy, please contact us and we will do our best to explain it to you.We do not knowingly collect Personal Information from Children without their parents’ consent and do not allow children to open accounts, or participate in competitions or sweepstakes. Only Parents may open accounts or enter competitions or sweepstakes. If you are a Child, you may not submit any Personal Information or try to open an account, or participate in a competition or sweepstake.If we become aware that despite our safeguards a Child has submitted Personal Information, we will contact the Child’s parent as soon as possible at the email address provided and ask him or her to verify that he or she consents to the submission. If the parent does not respond within two days, or if the Child has not provided a working and correct email for the Parent we will delete any Personal Information submitted.Parents may at any time contact us to receive information about our Children’s privacy policy, or to enquire about any Personal Information that they believe may have been collected from their Child. This can be done by contacting us at: WebServices Manager, BFTV, 3550 Wilshire Blvd, 20th Floor, Los Angeles, CA 90010, USA, or by email to support@babyfirsttv.com, or by telephone at (310) 756-6901.When you contact us to ask for specific information about your Child’s information, we will first verify that you are the Child’s parent. We may do this in one of the following manners:  asking you to send us a signed verification form by post or fax, asking for photographic or documentary proof of identity, through a trained operator who will speak to you in person when you call the above-dedicated telephone number, or by asking you to submit a valid credit card number.You may also access your Child’s Personal Information and amend or delete it by using the function at my account and entering the user name and password.Parents may, at any time, revoke their consent given for the collection of Personal Information from their child, or for any further collection of Personal Information, by contacting us as provided above. We will follow the same procedures to verify that you are indeed the Child’s parent. After receiving such a request, we shall delete the Child’s Personal Information.We will not direct personalized advertising to children, or in areas of the Services directed to children. 
  • Storage and Security of Information
Information is stored on our secured servers, or on servers of third parties who provide us with storage facilities, which may be located in different countries. We will use our best efforts and industry-standard measures, technologies, and procedures to preserve the integrity of personal information and to thwart unauthorized access and use thereof. However, we cannot guarantee any personal information against unauthorized access and use by third parties acting maliciously or in bad faith.If we identify a security breach, involving unauthorized access of a third party to your personal information, we shall use our best efforts to notify you of such as soon as is reasonably possible, using the contact information that you have previously provided to us or by publishing information regarding the breach on the Services, or in another manner that we deem suitable and effective.If we use third parties to process information for us, we will require such third parties to abide by this Privacy Policy. 
  • User Choices
You may make choices regarding your information, its collection, and use. Some of them are stated above, others are set out below.If you do not wish any information of any type to be collected about you, you should not use these Services.If you do not wish to submit personal information, you are free not to submit it, but in such case, you will not be able to use many parts of these Services.If you do not wish your user name, real name, personal picture or other such information to be published you should not submit information of this type.If you are concerned about cookies, you should make use of the features on your browser that allows you to restrict or block cookies. In this case, you will not be able to use certain features of these Services. If you are concerned about other collection or tracking technologies that may be used on these Services, you may read about them on the internet or elsewhere or may contact us, and we will endeavor to provide you with relevant information or direct you to sources of information.If you do not wish to receive or to continue to receive electronic communications (such as emails) from our business partners or us, you may choose to opt-out from receiving such information by clicking on the link provided in all electronic communications received by you and following the instructions. In such case, we shall refrain from sending you advertising or promotional materials, as detailed in the opt-out message, but shall reserve the right to continue to contact you regarding your account and important information about this Services.In some cases, we may offer features and services on an opt-in basis. In those cases, you will be asked to affirmatively signify your agreement to use or receive those services or features. If you do not choose to signify your agreement, we will not provide you with those features or services.
  • Accessing and Modifying Your Personal Information
You may at any time access, modify, or delete any personal information submitted by you (not including user name) by using the access feature on the Services, if we incorporate such a feature, or by contacting our data protection officer at the following email: support@babyfirsttv.com.Because of the nature of computers and the internet, we cannot guarantee that such deletion will remove all such information from all areas of the servers or the internet.Please note that if you chose to modify or request us to delete any personal or other information, we might retain copies of the information as originally submitted in order to ensure payment for any goods and services and as may be required by an order or subpoena issued by a judicial or administrative authority or by a law enforcement agency, or as we may in good faith, consider necessary under law, or upon a request or demand received by us in connection with a legal complaint, claim suit or procedure.For details about parental access and modification of Personal Information received from Children, please read Section 6.
  • Links
We may offer links to other Apps or Services that we feel may be of interest to you. Please note that by clicking on a link, you will be transferred to that other Services or Services, and any activity on it will no longer be governed by this Privacy Policy but by the privacy policy of that other Services or App. We are not a party to any third-party privacy policy, do not endorse or recommend any third-party privacy policy, and are not responsible for any such policy. You should independently review any third-party privacy policy and make an independent determination whether it is acceptable to you or not.
  • International Transfer
Please be aware that by using these Services, you may be transferring information, including personal information outside of your country. Your continued access and use of these Services will indicate your consent to this.Please also be aware that the privacy protection laws governing these Services may be different from those in your own country.
  • California Privacy Rights
If you are a California resident, please review his policy which contains the information on how and what information we collect and disclose.Under the California Consumer Privacy Protection Act (CCPA), California residents have the right to request access to their personal information, to request additional details about it or our policies, or to request its deletion and to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please write to us at WebServices Manager, BFTV LLC, 3550 Wilshire Blvd, 20th Floor, Los Angeles, California 90010 – USA, or contact us by email at support@babyfirsttv.com, or by telephone at (310) 756-6901We do not sell personal information collected by or from our services.California residents who are under 18 years of age may request and obtain removal of any of their postings on the Services by emailing us at support@babyfirsttv.com. We will act as soon as reasonably possible to remove the Post. However, we cannot guarantee that the posting will be totally erased from the internet if, for instance, it has been copied and republished or reposted by a third party.
  • Miscellaneous
This Privacy Policy applies to all users of the Services, whether you are simply browsing this Services, submitting data, participating in an interactive area of the Services, or using the Services or interacting with it in any other way.This Privacy Policy does not govern the collection or use of information by third parties, such as advertisers on our Services. For information on how third parties collect and use information, please consult the Privacy Policies of those third parties.The headings to this Privacy Policy are intended for convenience only and shall not be used for interpretation.If any provision or provisions of this Privacy Policy should be held to be unenforceable, such holding will not affect the other provisions hereof, which shall remain in full force.This Services is owned and operated by BFTV, LLC, a Delaware corporation operating out of Los Angeles, California, and is designed to conform to the laws of the state of California and shall be governed and construed under the laws of the state of California, USA. As far as the law allows, exclusive jurisdiction over any dispute arising out of or under this Privacy Policy shall be with the courts of California, USA. You hereby waive any right to file a claim in any other jurisdiction.
  • Contact Information
If you have any questions regarding this Privacy Policy, or about the manner in which we handle your information, or the information supplied by, or regarding your child, please contact us at:WebServices Manager, BFTV LLC, 3550 Wilshire Blvd, 20th Floor, Los Angeles, California 90010 – USA, or by email to support@babyfirsttv.com, or by telephone at (310) 756-6901.